Our Journal

All things PR, branding and social media for creative businesses at any stage of the business growth journey.
Why Now Is the Right Time to Step Out of the Noise
There’s a reason so many capable founders feel flat right now. The pace is relentless. The advice is conflicting. The expectation to constantly show up has eroded the space needed to think well. Many people sense something needs to change, but they keep pushing through instead.
You Don’t Need More Content. You Need Better Direction
Most founders aren’t struggling because they aren’t visible enough. They’re struggling because their visibility lacks direction. You can post every day and still feel invisible. You can show up consistently and still feel unsure whether it’s landing. More content doesn’t fix unclear messaging.
What Happens When You Finally Hear Yourself Think
AMPLIFY creates the conditions for that pause. When you step away from daily demands and into a space designed for reflection, something shifts. Your nervous system settles. Your thinking slows. Ideas stop colliding and start forming shape.
Who AMPLIFY Is Really For (and Who It’s Not)
AMPLIFY is for business owners who are capable but tired of guessing. You might already be doing “all the right things” but still feel unsure, muted or scattered. You know you have more to say, but you don’t quite know how to articulate it in a way that feels true and effective.
The Hidden Cost of Never Stepping Back
You’re good at what you do, but rarely get uninterrupted time to do it properly. The time technically exists, yet it’s constantly fragmented, claimed and diluted. You’re not new, emerging or figuring it out. You’re capable. And still, you often feel slightly behind, not because of talent, but because your work doesn’t get the oxygen it needs to land the way it should.
Create the Things You Wish Existed
AMPLIFY is a three-day retreat in Nagambie for creative business owners who want clarity, confidence and practical marketing, PR and brand strategy skills, without fluff. Clear frameworks, agency-level thinking and space to think, learn and connect.
Is AMPLIFY Worth It? Here’s What You Actually Get For Your Investment
AMPLIFY isn’t a retreat. It is a strategic reset. Three days of agency level mentorship, luxury accommodation, clarity frameworks and lifelong capability for $3,299 early bird. Yes, it is worth it.
From Overwhelm to Alignment: What Changes When You Get the Support You Deserve
Founders don’t lack talent. They lack support. AMPLIFY gives you the clarity, confidence and strategy to move from overwhelm to alignment and lead your next era.
Why Clarity Is the Most Overlooked Business Advantage (and Why AMPLIFY Is Built Around It)
Clarity isn’t a luxury. It is a business advantage. AMPLIFY is a three day retreat in Nagambie designed to give founders identity clarity, communication direction and confidence they can actually use.
Our Ethos
01
We’re a passionate team who thrive on creating content that works. Or in other words, tasteful brand assets that build equity for a business.
02
We’re driven by the purpose, the meaning and the stories behind why a business exists as much as the quality of the product or service.
03
We’re inspired by being around the start-up community, entrepreneurs, intrepreneurs, solopreneurs, creators, makers, thought-leaders, dreamers and seekers willing to go beyond the good for the truly great.
04
The desire to help people take their business to the next level and reach their potential drives everything we do.
05
We get excited about producing innovative and thoughtful PR, digital, social media and design outcomes.
06
We’re at our natural best when we’re connecting talent and bringing communities together inside and outside the company.
07
We collaborate and become a seamless extension of our clients’ team.
08
We see, listen, mentor, educate, inspire, support, direct, provide clarity and instil confidence within our team andour community.
09
We care about providing value, which is the fundamental centrepiece of what we do.
10
We’re all about honesty and integrity, authenticity and transparency. That’s how we roll.