5.12.25

Create the Things You Wish Existed

AMPLIFY is a three-day retreat in Nagambie for creative business owners who want clarity, confidence and practical marketing, PR and brand strategy skills, without fluff. Clear frameworks, agency-level thinking and space to think, learn and connect.

“Create the things you wish existed.”

That idea has stayed with me throughout my career. Not as a slogan, but as a compass.

For years, I worked inside agencies, brands and creative industries where knowledge was guarded, clarity was rare and confidence was expected before it was ever supported. I learned marketing, PR and brand building by doing. By watching what worked. By making mistakes. By navigating rooms that weren’t designed for people like me.

What I always wished for wasn’t more information. It was better information. Taught with context. With care. With space to ask questions. With permission to think.

So I built it.

AMPLIFY is a three day retreat for creative business owners who want clarity, confidence and practical skills to achieve more impact, without fluff.

It’s marketing, PR, brand building and content strategy taught the way I wish someone had taught me. What you need. Nothing you don’t.

No hype. No hustle culture. No overwhelm disguised as inspiration.

Just clear frameworks, agency level thinking and real conversations about how brands grow in the era we’re actually living in.

AMPLIFY is designed for founders who are capable but stretched. People who know they have something to say, but feel unsure how to articulate it consistently. People who are tired of guessing, posting and hoping.

Across three days in Nagambie, we explore identity, voice, values, positioning, audience, messaging, visual strategy, marketing and PR thinking. Not as theory, but as lived, practical insight you can apply immediately.

What makes AMPLIFY different is the environment it creates.

There is space to think. Space to learn without pressure. Space to ask the questions you never get time to ask. Space to connect as humans, not competitors or algorithms.

When you’re supported in this way, clarity comes naturally. Confidence follows. Decisions become easier. Your communication starts to reflect who you actually are.

This isn’t about becoming louder. It’s about becoming clearer.

AMPLIFY exists because creative business owners deserve access to the kind of thinking and guidance usually reserved for big brands. You deserve to understand how PR, content, partnerships and marketing work together, and how to apply them in a way that feels aligned and sustainable.

You don’t leave with more to do. You leave knowing what matters.

If you’ve been looking for something like this, it’s because it didn’t exist in the way you needed it to.

So I created it.

AMPLIFY is an invitation to step into space, strategy and grounded confidence, and return to your business with clarity you can trust.

Learn more about AMPLIFY and join us in Nagambie.

At raraPR, we believe we are each the sum of all our stories. The ones we carry, the ones we share and the ones still waiting to be heard. AMPLIFY exists to help you bring them forward.


About raraPR

raraPR is an Australian public relations, digital marketing and branding agency. We are PR mentors, brand boosters and community creators for business owners, industry leaders and entrepreneurs. What we do goes far beyond the typical PR agency.

Our Ethos
01
We’re a passionate team who thrive on creating content that works. Or in other words, tasteful brand assets that build equity for a business.
02
We’re driven by the purpose, the meaning and the stories behind why a business exists as much as the quality of the product or service.
03
We’re inspired by being around the start-up community, entrepreneurs, intrepreneurs, solopreneurs, creators, makers, thought-leaders, dreamers and seekers willing to go beyond the good for the truly great.
04
The desire to help people take their business to the next level and reach their potential drives everything we do.
05
We get excited about producing innovative and thoughtful PR, digital, social media and design outcomes.
06
We’re at our natural best when we’re connecting talent and bringing communities together inside and outside the company.
07
We collaborate and become a seamless extension of our clients’ team.
08
We see, listen, mentor, educate, inspire, support, direct, provide clarity and instil confidence within our team andour community.
09
We care about providing value, which is the fundamental centrepiece of what we do.
10
We’re all about honesty and integrity, authenticity and transparency. That’s how we roll.