8-Week Online Course | Manage Your Own PR : One-on-One

$1,195

Set the stage for PR success with our Manage Your Own PR 8 week course. It’s here where you’ll get access to industry tactics that will help your business get the PR it deserves. Learn to take ownership of and share your story in the right way. Across 8 weeks we’ll have 7 comprehensive one-on-one Zoom calls where we’ll cover a new PR topic each call and get you up-to-speed on how to start managing your own PR for business growth. Public Relations is not easy, but it’s a function happening in your business with or without you. It’s time to take control of it so that you can influence the decisions made about you and your business.  

Set the stage for PR success with our Manage Your Own PR 8 week course. It’s here where you’ll get access to industry tactics that will help your business get the PR it deserves. Learn to take ownership of and share your story in the right way. Across 8 weeks we’ll have 7 comprehensive one-on-one Zoom calls where we’ll cover a new PR topic each call and get you up-to-speed on how to start managing your own PR for business growth. Public Relations is not easy, but it’s a function happening in your business with or without you. It’s time to take control of it so that you can influence the decisions made about you and your business.  

1x one-on-one introduction call 

7x one-on-one calls from 45 – 90 mins 

The DIY raraPR Resource Guide 

The DIY PR Plan 

The DIY PR Pitch Pack 

The DIY Media Outreach Plan 

Access to the private Facebook Group 

Who is it for

Entrepreneurs, leaders, business owners, freelancers, teams 

For business owners who are wearing all the hats and who are looking to execute thoughtful PR strategies with impact. This is as much for start-ups as it is for established business owners and marketing managers who want to learn more about PR, activate their PR function better and earn media coverage for their business.  

Attend this workshop if you want to 

  • Get specific feedback and recommendations regarding your business in a one-on-one ZOOM call environment 
  • Position your brand for influence  
  • Get the recognition you deserve  
  • Find you ideal target audience 
  • Own, shape and share your story 
  • Learn how to create a media kit 
  • Learn how to compose the perfect pitch  
  • Develop a PR plan 
  • Generate more awareness about your business 
  • Learn how to access the media 
  • Learn how to secure media coverage 
  • Learn how to work with influencers 
  • Activate a PR function before being ready to outsource PR 
  • Learn about how you can PR your business using online and social media strategies 
  • Place solid brand foundations to optimise growth 

This workshop will cover 

  • Module 1: Brand values, position and purpose 
  • Module 2: Target audience and brand voice 
  • Module 3: Key messages and developing your story 
  • Module 4: Perfecting your pitch and owning your story 
  • Module 5: Social media and PR 
  • Module 5: Creating a press kit that converts 
  • Module 6: Media and influencer outreach 
  • Module 7: PR strategy, tracking and reporting on results

Duration 

  • 8x one-on-one calls 45 – 90 mins  

 

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