RED BULL MUSIC ACADEMY
The Red Bull Music Academy is a world-travelling series of music workshops and festivals: a platform for those who make a difference in today’s music landscape. The actual Academy itself runs for two weeks in a different city each year. Past host cities include New York (2013), London (2010) and Melbourne (2006) and past participants including Aloe Blacc, Flying Lotus, Tokimonsta, Ta-ku and Nina Kraviz. Outside from the actual Academy, RBMA is celebrated the world over at music festivals, lectures, club nights and standalone events. In 2013, Red Bull Australia hosted its first ever RBMA stage atSplendour in the Grass and have hosted a series of club nights including artists such as De La Soul, James Pants, Arabian Prince and Mo Kolours. raraPR proudly collaborates with Red Bull in association with its RBMA project by way of Public Relations.